Evaluating Strategic Options and Risk Assessment Business Planning

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Qualitative Evaluation of Strategic Choice Consistency Validity Feasibility Business Risk Flexibility

Qualitative Evaluation of Strategic Choice

Consistency
Validity
Feasibility
Business Risk
Flexibility

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Valuation Techniques Involving Comparable Business Price/Earnings Ratio EV/EBITDA Ratio EV/Sales Ratio EV/Customer Ratio

Valuation Techniques Involving Comparable Business

Price/Earnings Ratio
EV/EBITDA Ratio
EV/Sales Ratio
EV/Customer Ratio

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Discounted Cash Flow Analysis Principle 1. $1 today is worth more

Discounted Cash Flow Analysis

Principle 1. $1 today is worth more than

$1 tomorrow.
Principle 2. A safe $1 is worth more than a risky $1.
Risk and Reward
The Capital Asset Price Model
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Types of Finance Debt Finance Bank Overdrafts. Term Loans Finance and Operating Leases Equity Finance Equity

Types of Finance

Debt Finance
Bank Overdrafts.
Term Loans
Finance and Operating Leases
Equity Finance
Equity

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Types of Finance Debt Finance Bank Overdrafts. Term Loans Finance and

Types of Finance

Debt Finance
Bank Overdrafts.
Term Loans
Finance and Operating Leases
Equity Finance
Preferred

Ordinary Shares,
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Risk Analysis The dimensions of risk The value of resources devoted

Risk Analysis

The dimensions of risk
The value of resources devoted to

the project.
The proportion of total business resources represented by those resources.
The length of time for which the resources will be devoted to the project.
The inherent risk of the project.
The cost of exiting the project.
The recoverable costs were the project to fail.
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Risk Analysis Types of Risk Business risks can be categorized as: 1.Operational 2.Industry 3.Financial 4.Political

Risk Analysis

Types of Risk
Business risks can be categorized as:
1.Operational
2.Industry
3.Financial
4.Political

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Operational Risks Key staff resign or are poached by a competitor.

Operational Risks

Key staff resign or are poached by a competitor.

Unforeseen problems occur in the production process.
Machinery breaks down or is incompatible with the raw materials.
Stocks become damaged.
Fire, theft and floods.
Information technology problems occur.
The product is so successful that the business cannot meet demand.
The actions of a rogue employee result in large liabilities for the business.
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Industry Risks Industry risks are caused by external developments in the

Industry Risks

Industry risks are caused by external developments in the industry

and may develop as a result of actions by the business itself. They include the following:
A new firm enters the market.
A key supplier closes and prevents the supply of crucial raw materials.
Demand for the product falls or fails to materialize.
A competitor aggressively cuts prices.
A new technology is developed making existing products obsolete.
Two competitors merge providing them with a major cost advantage.
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Financial Risks Potential financial risks include the following: A stockmarket collapse

Financial Risks

Potential financial risks include the following:
A stockmarket collapse prevents

a crucial fundraising equity issue or a merger with a competitor.
Interest rates increase dramatically, raising the cost of servicing the business’s debts.
There is a significant devaluation, which increases the costs of raw materials purchased from abroad.
High demand for the product leads to overtrading and a lack of available working capital to fund the business’s activities.
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Political Risks Political risks include not only governmental risks but also

Political Risks

Political risks include not only governmental risks but also those

resulting from the actions of trade unions, lobbyists and activists. They include the following:
Sanctions imposed on a country prevent access to customers or raw materials.
Taxation rates are changed or taxation policy is altered.
Grants, loans and subsidies are altered.
Trade unions organise industrial action, preventing production from continuing.
Pressure from lobbyists requires a change in the business practices of the business.
The business suffers organised vandalism by radical protesters.
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Risk Assessment Quantifying the risks The business planning model can be

Risk Assessment

Quantifying the risks
The business planning model can be used to

examine the financial impact of risk. A useful technique is to run a sensitivity analysis across the key inputs in the model that best relate to the identified risks. Examples of typical inputs are as follows:
The quantity demanded of the product.
The selling price of the product.
Distribution costs.
Sales and marketing costs.
The cost of raw materials.
Interest rates.
Taxation rates.
Exchange rates.