Создание периодических телесериалов contemporary: 1960-е годы глазами постмодерна

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Research questions: 1. What makes periodic TV series relevant and appealing

Research questions:

1. What makes periodic TV series relevant and appealing to

the contemporary audience of the time?
2. How drama and comedy differ in representation of cultural memory?
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Theoretical background: Constructing cultural memory: Astrid Erll “Literature, Film and the

Theoretical background:

Constructing cultural memory:
Astrid Erll “Literature, Film and the Mediality of

Cultural Memory”
Using concept of remediation:
Jay David Bolter “Remediation and the Desire for immediacy”
Transmediality for the audience:
Henry Jenkins: “Transmedia storytelling”
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Choosing the medium: serialization of the past Already a contemporary take

Choosing the medium: serialization of the past
Already a contemporary take
Provides space

for historical complexity
Opportunity to elevate story through personalization
“As we are witnesses of the micro-perspective on 1960s history, we are asked, as viewers, to draw conclusions about the macro-level production of history by historians, textbooks, and a conservative culture.”
Experiential narrative techniques (nonlinear storytelling)
More accessible for contemporary audience

“Whenever the past is represented, the choice of media and forms has an effect on the kind of memory that is created…” (Astrid Erll)

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Creating relevant cultural memory “Historical accuracy is not one of the

Creating relevant cultural memory

“Historical accuracy is not one of the concerns

of such “memory-making” novels and movies; instead they cater to the public with what is variously termed “authenticity” or “truthfulness.” They create images of the past which resonate with cultural memory.

Two differences to explore:
-POV of creator and historical time
-Drama and Comedy genre

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Modes of collective memory: Intermediality -experiential Represent past as recent, lived-through

Modes of collective memory:

Intermediality
-experiential
Represent past as recent, lived-through experience
POV of

narration ( here: from production and main characters)
Protagonist: Man And Woman (as well as creator- which shows the focus and effects on memory- who’s going to be watching and what are they going to remember)
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-mythical Intertextuality and connection to present, creating a metaphor (?) Mad Men- 9/11 “The Falling Man”

-mythical
Intertextuality and connection to present, creating a metaphor (?)
Mad Men- 9/11

“The Falling Man”
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-Antagonistic Help to maintain one version or the past and reject

-Antagonistic
Help to maintain one version or the past and reject another
Genre


Drama:
using intermediality and references (intertextuality) to dramatize the story and create an emotional connection between historical events and characters
Focusing on deeper subjects, historical events
More drawn to historical accuracy
Comedy:
Using intertextuality for comedic moments
Also accurate, but doesn’t mention heavy subjects as often or stirs them into “light” conversation (more reflective, more from our POV)
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-reflexive The effect of contemporary Mad Men: in the years of

-reflexive
The effect of contemporary
Mad Men: in the years of crisis and

change, more accurate visuals and colors
Marvelous Mrs Maisel: years of “Mee too”, feminism etc. Visuals are heightened, entertainment and mew technology
TV and Web series, aesthetics of the time and cinematography (visuals)
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Remediation ? Nostalgic appeal “The Falling Man” as icon of “9/11”

Remediation ?

Nostalgic appeal
“The Falling Man” as icon of “9/11” –

crisis--- character (title sequence)
What remediation helps to achieve on contemporary level

Grusin- an older medium is highlighted and re-presented in digital form without apparent irony of critique

Television and technology
-Television and depiction of history for mirroring character’s feelings and comparing them
-Television and depiction of comedy for realizations and revelations