Greeting cards

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Main Goal Increase our company new commercial name awareness and visibility

Main Goal

Increase our company new commercial name awareness and visibility Akkion

Recruitment  while focusing our new :
Visual Identity (see brand & corporate manual)
4 company values:Trust, Team Spirit, Engage people & dynamism
Newly published company website : www.akkion.fr

Akkion Recruitment - Carte de vœux 2018

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Company Background Akkion Recruitment history & business : A Recruitment agency

Company Background

Akkion Recruitment history & business :
A Recruitment agency dedicated

to temp, medium and long term employment contracts for very high added value profile of candidates.
Company created in March 2010, its business have been deploying till May 2017, as a part of a franchise network.
Newly independent (on 29th May 2017) with a new commercial identity : Akkion Recruitment - no consumer communication or advertising campaigns have been organized for its launch -
Its new website www.akkion.fr has been published end of June 2017. The website targets are both « recruiting companies » and « unemployed candidates »  or « people looking for a new carrer opportunity ».

Akkion Recruitment - Carte de vœux 2018

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Creative brief Targets Large & medium size Company executives : Human

Creative brief

Targets
Large & medium size Company executives : Human Resource Directors,

Purchase, IT directors, Presidents, Vice presidents
High profile candidates (managers, team leaders, team managers)
Creative Themes of the greeting cards : corporate et joyful (without any direct Christmas or Year end visual references)
Design :
Smart, elegant, sophisticated, modern, trendy
Our logo will be printed with a 3D effect, in full colours on an embossed white paper
Please follow the colour chart (inc. In our VI manual)
Content : use our main 4 values (Trust, Team Spirit , Engage people, dynamism) : http://www.akkion.fr/nos-valeurs/ as backbone of your creative job.
Objective of our greeting cards : individually inform our customers ie both the recruiting companies and the prospecting and potential candidates about our new company name and Visual Identity while putting forward our new website www.akkion.fr .

Akkion Recruitment - Carte de vœux 2018

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LAYOUT We thought of : Form: square Sizes : 15 *

LAYOUT

We thought of :
Form: square
Sizes : 15 * 15 cm
Outter :

rigid thick cardboard of 2 pages & 4 sides to illustrate
Inner pages : embossed white paper made of 1 page (2 sides) on which the coloured logo will be printed in colour or in white.
A conventional printed text + space left for handwritten additional notes.
Of course, your creative ideas are more than welcome and other options are possible as long as you respect the following criteria :
Use of standardized formats for greeting cards and enveloppes – no fancy creations that would trigger tailor made cuts or prints.
Please bear in mind the weight of the cards + enveloppes to limit postal costs
Easy to print in series – No manual operations during the printing process

Akkion Recruitment - Carte de vœux 2018

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On the back cover please insert the logo, url and company

On the back cover please insert the logo, url and company

postal address + email address as shown below

Recommended font :
Verdana but it is not
Compulsory should you wish
To use another or several others
as long as they are right free.

Akkion Recruitment - Carte de vœux 2018