Содержание
- 2. Foundation of the company IKEA is a Swedish multinational group of companies that designs and sells
- 3. There are many advantages of Ikea: -It is known for its modern architectural designs for various
- 4. Tricks Like lots of other companies, IKEA uses tricks to make buyers buy more. These tricks
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Слайд 2
Foundation of the company
IKEA is a Swedish multinational group of companies
Foundation of the company
IKEA is a Swedish multinational group of companies
that designs and sells ready-to-assemble furniture, appliances and home accessories. It has been the world's largest furniture retailer since 2008. It was founded in Sweden in 1943 by then-17-year-old Ingvar Kamprad. The company is known for its modern architectural designs and for various types of appliances and furniture. In addition, the firm is known for its attention to cost control and operational details. All in all, there are 392 stores in 48 countries.
Слайд 3
There are many advantages of Ikea:
-It is known for its modern
There are many advantages of Ikea:
-It is known for its modern
architectural designs for various types of appliances and furniture
-its interior design work is often associated with an eco-friendly simplicity.
-a huge assortment in every sphere of furniture and decorations
-IKEA sets low prices
-company presents not only a furniture and decorations, but also traditional Swedish food, toys and has its own restaurants and fast-food eateries
Слайд 4
Tricks
Like lots of other companies, IKEA uses tricks to make buyers
Tricks
Like lots of other companies, IKEA uses tricks to make buyers
buy more. These tricks are:
- The trading hall represents a huge labyrinth and to exit the store you have to see all the products and enter the sectors of all spheres
-In every store there is a section of cheap and small things which are quickly used at home and that is why people always buy lots of those things entering the section
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