product

Сентябрь 2, 2022

Содержание

2. Slowness to change usually means fear of the new! Philip Crosby
3. RELAXATION
4. Content Product Target Market SWOT analysis Advertisement Benefits or "Why should I buy this stuff?!"
6. Product life cycle Introduction Competirors Product Price Promotion Distribution Growth few one 100 - 130 LVL
7. FIRE-LOOK-MANTELPIECE for EVERYONE relaxation teraphy interesting design solution
8. TARGET MARKET Product Fire-look-mantelpiece Is sold only for grown ups under 18 years old Brings warmth
9. SWOT analysis S W O T
10. USPs and benefits USPs the design is UNIQUE use bio-ethanol surprise your guests Benefits brings warmth,
11. Summary Lack of rest and relaxation can lead to the apathy, stress and finally to the
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Слайд 2

Slowness to change
usually
means fear of
the new!
Philip Crosby

Слайд 3

RELAXATION

Слайд 4

Content
Product
Target Market
SWOT analysis
Advertisement
Benefits or "Why should I buy this stuff?!"

Слайд 5

Слайд 6

Product life cycle
Introduction
Competirors
Product
Price
Promotion
Distribution
Growth
few
one
100 - 130 LVL
Newspaper ads
2 channels
more
more versions
gain market share
Different

media
Baltic region

Слайд 7

FIRE-LOOK-MANTELPIECE
for EVERYONE
relaxation teraphy
interesting design solution

Слайд 8

TARGET
MARKET
Product
Fire-look-mantelpiece
Is sold only for grown
ups under 18 years old
Brings warmth

and
comfort
For home use
Unique design

Place
3 shops in Riga,
1 in Daugapils and
1 in Ventspils
Addresses on the stores
are available on
www.fire.com

Price
Prices in all shops don’t differ (the average value is 100 Lats)
There is special discount program for regular customers

Promotion
Marketing
presentations in
Riga’s supermarkets
– Alfa, Domina, Mols
Brochures in other shops
in Vilnus, Kiev
Promotion program
begins in the middle
of september

Слайд 9

SWOT analysis
S
W
O
T

Слайд 10

USPs and benefits
USPs
the design is UNIQUE
use bio-ethanol
surprise your guests
Benefits
brings warmth, comfort

and harmony to your home

Слайд 11

Summary
Lack of rest and relaxation can lead to the apathy, stress

and finally to the depression
FIRE-LOOK-MANTELPIECE is unique and stylish product, that uses bio-ethanol and is eco-friendly
Our product can help You to feel warm and cozy, to relax and bring harmony to your home

Слайд 12

product

Содержание

Slowness to changeusuallymeans fear ofthe new!Philip Crosby

RELAXATION

ContentProductTarget MarketSWOT analysisAdvertisementBenefits or "Why should I buy this stuff?!"

Product life cycleIntroductionCompetirorsProductPricePromotionDistributionGrowthfewone100 - 130 LVLNewspaper ads2 channelsmoremore versionsgain market shareDifferent

FIRE-LOOK-MANTELPIECEfor EVERYONErelaxation teraphyinteresting design solution

TARGETMARKETProductFire-look-mantelpieceIs sold only for grown ups under 18 years oldBrings warmth

SWOT analysisSWOT

USPs and benefitsUSPsthe design is UNIQUEuse bio-ethanol surprise your guestsBenefitsbrings warmth, comfort

SummaryLack of rest and relaxation can lead to the apathy, stress

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