CSR in Abercrombie & Fitch

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CONTENTS Company overview CSR in Abercrombie & Fitch Negative aspects and scandals related with CSR References

CONTENTS

Company overview
CSR in Abercrombie & Fitch
Negative aspects and scandals related with

CSR
References
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ABERCROMBIE & FITCH American clothing company 4 brands: A&F, A&F kids,

ABERCROMBIE & FITCH

American clothing company
4 brands: A&F, A&F kids, Hollister, Gilly

Hicks
1,000 stores across the U.S. and other 19 countries
Income in 2016 - $3,5 billion
Around 65,000 employees (2015)
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ABERCROMBIE & FITCH CARES DIVERSITY “We value what makes each of

ABERCROMBIE & FITCH CARES

DIVERSITY

“We value what makes each of our customers,

associates, shareholders, communities and business partners unique.
We recognize that protecting and supporting diversity- in all of its forms- is not only important for business, but is simply the right thing to do”

Facts:
Over 40% of our company's Vice Presidents and 75% of our Executive Vice Presidents are female
Over 50% of our store associates self-identify as people of color
A&F has received a perfect score on the Human Rights Campaign's Corporate Equality Index (we are one of the best places to work for LGBT employees)

Trainings
Donated 4 million $ to various organizations
Global anti-bullying scholarship campaign

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ABERCROMBIE & FITCH CARES SOCIAL SUSTAINABILITY “A&F is proud of our

ABERCROMBIE & FITCH CARES

SOCIAL SUSTAINABILITY

“A&F is proud of our commitment to

international human and labor rights, and to ensuring that our products are only made in safe and responsible facilities.
We believes that business should only be conducted with honesty and respect for the dignity and rights of all people.”

YES:

NO:
Chilren labor
Involuntary forced labor
Discrimination
Harassment or abuse

Proper working conditions
Adequate compensations
Freedom of association

A&F CHALLENGE

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ABERCROMBIE & FITCH CARES ENVIRONMENT SUSTAINABILITY “We recognize the importance of

ABERCROMBIE & FITCH CARES

ENVIRONMENT SUSTAINABILITY

“We recognize the importance of environmental stewardship

the constantly evolving impact that our business have on the communities where we make and sell our products.
Through analysis, we intend to develop and implement practices, which reduce our environmental footprint while promoting long-term, sustainable partnerships throughout the world.”

STRATEGY:
3R’S CONCEPT
REDUCE
REUSE
RECYCLE

A&F have saved 23,400 cubic yards of landfill space, which is enough to meet the annual disposal needs of 29,000 Americans. We recycled 6 tons of LDPE plastic in 2012. We have saved:
112,200 mature trees
3,061,000 gallons of oil
158,400 gallons of gasoline
46,218,000 gallons of water
27,414,000 KWh of electricity

Water
Energy
Pollution

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HOWEVER Reduced to hire muslim women for wearing hijabs The biggest

HOWEVER

Reduced to hire muslim women for wearing hijabs

The biggest size A&F

produces is L

“We go after attractive all-American with a lot of friends. A lot of people don’t belong and they can’t belong. Are we exclusionary? Absolutely.”
CEO, Mike Jeffries

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Look policy or Hire only good looking people “That's why we

Look policy or Hire only good looking people

“That's why we hire

good-looking people in our stores. Because good-looking people attract other good-looking people, and we want to market to cool, good-looking people.”
CEO, Mike Jeffries

Controversial marketing